PPC Questionnaire

Business Name*
Email*
Website*
Business Goals
What is your target monthly budget to spend on paid search?
(including management fees)
What actions/conversions do you want visitors to take from advertising?
What geographic locations would you like to be targeting?
Service Specific
What are the most important products/services you will be advertising?
What are the features/benefits of buying these products/services?
Strategy Questions
Are you aware of any keywords related to your products/services that draw in customers?
Are there any keywords you know of that should be avoided in campaigns?
Are you currently using a CRM platform?
Competitors
Who are your main 3 competitors?
What sets you apart from your competitors?

Business Goals